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Obtaining a rating for your app

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Mozilla has partnered with the International Age Rating Coalition (IARC) to include age-related content ratings along with all apps.  Because Mozilla cares about users and believes that users should have the opportunity to decide which content is appropriate for them all apps in the Firefox Marketplace will be required to have an IARC rating.  While we love all of our apps, our commitment to this initiative requires any app or game that does not have this rating to be removed from Marketplace after the deadline.  Mozilla has extended the dealine to May 15, 2014 to allow developers ample time to update apps via the free IARC rating tool.

About the IARC Rating Tool

IARC, a cooperative effort between international rating boards, has introduced a rating tool as a solution to assign content ratings to global, digitally distributed apps and games. By filling out one simple form, you can receive instant rating designations for all participating rating boards.  This not only helps educate your users about content, but also dramatically reduces the costs and hassle associated with obtaining various global content ratings individually.

International Rating Systems Supported

Using a single rating wizard, content ratings are generated for multiple rating systems, countries and regions.

Rating System Countries Supported
Classificação Indicativa Brazil
ESRB Canada, Mexico, United States
PEGI Austria, Denmark, Hungary, Latvia, Norway, Slovenia, Belgium, Estonia, Iceland, Lithuania, Poland, Spain, Bulgaria, Finland, Ireland, Luxembourg, Portugal, Sweden, Cyprus, France, Israel, Malta, Romania, Switzerland, Czech Republic, Greece, Italy, Netherlands, Slovak Republic, United Kingdom
USK Germany
Generic Used for all other countries

What’s in a Content Rating?

The rating system provides users with three types of information:

  • The recommended minimum age — this may vary by country and culture.
  • Content descriptors — this provides information about any content the app contains that may be of concern to some users.  This may include information on violence, references to alcohol or drug use, scary elements,  real or simulated gambling, etc.
  • Interactive Elements — this provides details of any user interaction features the app contains, such as sharing personal information, sharing their location, In-App Purchases, downloadable content or social networking facilities.

The rating process is free to developers, takes only a few minutes, and is integrated with the Firefox Marketplace submission process and developer dashboard.  Before an app can be reviewed, it must have a rating. Users see the rating of an app appropriate for their region on the app details page, and may find out more information should they choose to know more.

Obtaining a Content Rating for Your App

IARC has provided a free game-rating tool that is simple and for most apps, takes less than five minutes. In this section we'll review the process.

Note: We unfortunately cannot accept rating certificates from other systems; if your app already has a rating from another system you'll still need to go through the IARC certificate process.

  1. Log into the Firefox Marketplace developer site; the rating tool may only be accessed when you are logged in as a developer.
  2. Access the IARC Rating tool during the submission process:

    Demonstrates where in the app submission flow where ratings can be entered.

    or from the Dev Dashboard:

  3. Start the rating process:

    or enter your information for an existing rating:

  4. Fill out the short questionnaire:

  5. Add additional information about your app:

  6. Preview and confirm your rating information:

  7. Return to the developer dashboard and you should see your rating information. You are ready to go!

Note: You will receive an email with your rating certificate and security code.  Please keep a copy for your records.

More information

If you have questions about the rating process, how to answer the questionnaire, or if you think your rating is incorrect, please email the IARC team at [email protected].  Additional information is also available on the global ratings website.

If you have any other questions, you can get in touch with Mozilla's app review team at mozilla.appreview.

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